Vassilena Merdjanova Image

About Me

Fashion and Wellness are my serious passions! I use them to help you bring out your true personal style.

I’ve always loved getting lost in the pages of a good fashion magazine. Once inspired by a look, I hurry to incorporate it into my wardrobe repertoire.

When I put on an outfit, I evoke a feeling, I project and inspire emotion, and set a tone for a new experience.

I think fashion and style are truly an expression of personality. It’s a beautiful thing when one can express oneself so completely and manifest an identity that genuinely matches who they are.

I love to share my passion and knowledge about style and expression so that I can help ignite a personal confidence in everyone I work with. We are all free to create who we are, and we have the choice to show up in our lives as we wish, so I encourage my clients to fulfill their dreams and live the life they truly desire.

I’m also a scholar of Philosophy, Certified Life Coach and Wellness Counsellor. My Wellness Counsellor Diploma has been the perfect source of knowledge and experience to help me connect authentically with my clients.

I am grateful that my own struggles actually brought out the unique qualities that make up the expertise I now draw upon in my life and career.

I have an interest in how one’s self-expression directly affects how they experience the world around them. I would love the chance to help inspire you to turn your own challenges into fuel for your best life!


Vassilena Johns